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Building Your Personal Sales Playbook – Making Training Stick
Izzy Burgin 08/01/2026 Izzy Burgin 08/01/2026

Building Your Personal Sales Playbook – Making Training Stick

Learn how to build your own sales playbook using tools and frameworks from the Premium Sales Training Academy, so improvements last beyond the classroom.

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Building A Career In Sales And Telesales – From “Accidental Seller” To Professional
Izzy Burgin 05/01/2026 Izzy Burgin 05/01/2026

Building A Career In Sales And Telesales – From “Accidental Seller” To Professional

Discover how structured beginner, intermediate and advanced training can turn an accidental sales role into a clear, rewarding career path.

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Cross-Selling, Upselling And Retention – Getting More From The Customers You Already Have
Izzy Burgin 18/12/2025 Izzy Burgin 18/12/2025

Cross-Selling, Upselling And Retention – Getting More From The Customers You Already Have

See how advanced sales training helps you grow revenue from existing customers through cross-selling, upselling and long-term follow-up.

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Negotiation – Protecting Value Without Losing The Relationship
Izzy Burgin 15/12/2025 Izzy Burgin 15/12/2025

Negotiation – Protecting Value Without Losing The Relationship

Learn how to approach negotiation in sales without panic, drawing on topics from the Premium Sales advanced “From Great to Unstoppable” course.

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Solution Selling – Moving From Product Talk To Real Business Outcomes
Izzy Burgin 09/12/2025 Izzy Burgin 09/12/2025

Solution Selling – Moving From Product Talk To Real Business Outcomes

Understand how solution selling shifts the focus from product to outcomes, using techniques taught in the Premium Sales intermediate and advanced courses.

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Objection Handling – From “Push Back” To Productive Dialogue
Izzy Burgin 04/12/2025 Izzy Burgin 04/12/2025

Objection Handling – From “Push Back” To Productive Dialogue

Learn how to handle common sales objections without pressure, drawing on techniques from the Premium Sales beginner, intermediate and advanced courses.

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Active Listening And Rapport – Turning Calls Into Real Conversations
Izzy Burgin 01/12/2025 Izzy Burgin 01/12/2025

Active Listening And Rapport – Turning Calls Into Real Conversations

Discover how active listening and rapport turn telesales calls into real conversations, and how the Premium Sales intermediate course helps you do it well.

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Telemarketing 101 – Structuring A Call That Actually Works
Izzy Burgin 26/11/2025 Izzy Burgin 26/11/2025

Telemarketing 101 – Structuring A Call That Actually Works

Learn the core structure of a successful telesales call, from opening to follow-up, with guidance from the Premium Sales Training Academy beginners course.

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Mindset And Confidence – The Real Starting Point For Sales Training
Izzy Burgin 21/11/2025 Izzy Burgin 21/11/2025

Mindset And Confidence – The Real Starting Point For Sales Training

Learn how mindset, confidence and resilience shape every sales call, and how the Premium Sales Training Academy helps you change how you think before you sell.

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