Sales Training Academy
Beginners
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1 day Course
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£250 per delegate
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Course Content:
Mindset
Understanding the telemarketing process
Opening the call and getting past the gate opener
Understanding your prospects needs and effective questioning
Perfecting your pitch
Closing the opportunity
Handling common objections
Effective post-call follow up
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Telemarketing 101 is our entry level Sales course, ideal for individuals who have been in a telemarketing role for less than a year, or for individuals who are not formally in a sales role, but sales has happened to become their responsibility. Within this course, we cover the basics of sales, including how to open a call, using the right questioning techniques to understand your clients needs and how to use this to then sell your product/ service. We also look at the different ways of being able to close the deal on the phone and looking at ways to handle common objections and finish by discussing best practise when following up with prospects after a call. At the end of this one day course, your employee will come away with an understanding of how to structure their calls effectively, and have written examples to be able to utilise in their roles moving forward.
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Wednesday 12th November 2025
Thursday 4th December 2025
Intermediate
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1 day
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£250 per delegate
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Mindset
Building genuine rapport
Active listening
Understanding features, advantages & benefits
Solution selling
Advanced objection handling
Effective prospect follow up
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From Good to Great is the ideal course for individuals who have at least 2 years experience in telemarketing. They will have a good foundational knowledge, but have areas for improvement in order to get the most out of their calls. Within this course, we cover how to build genuine rapport with prospects and effectively utilise active listening. We focus heavily on understanding the features, advantages and benefits of what they sell, and then using the solution sales model to ensure they meet their prospects needs, before finishing the day with looking at objection handling and effective follow up with prospects. At the end of this course, your employees will have a more advanced knowledge of how to build strong relationships and offer a more consultative approach to prospects, with written examples that they can use moving forwards.
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Tuesday 18th November 2025
Wednesday 10th December 2025
Advanced
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1 day
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£250 per delegate
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Mindset
Sales authenticity & developing your own style
Adaptation
Negotiation – is it worth it?
Cross-selling and upselling
Effective follow up with prospects on a long-term basis
Asking for recommendations and referrals
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From Great to Unstoppable is a course for experienced and successful sales teams, who are looking to ensure they are getting the most from their prospects, be that over the phone or face to face. This course empowers individuals to understand more about their own style and the importance of authenticity, whilst being able to adapt. It also looks in depth around the negotiation process (and when not to!) as well as how to increase revenue from their current client base by cross-selling and upselling, as well asking for recommendations and referrals. At the end of this course, your team will come away with a more refined approach and the confidence to boost their conversion rates, with practical examples that they can use moving forwards
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Thursday 6th November 2025
Tuesday 25th November 2025
Wednesday 17th December 2025
Expert Sales Training
Expert Sales Training Delivered by Industry Professionals
Our premium sales training is led by experts with real-life experience in outsourced sales functions. Based on-site in Lichfield, our bespoke training academy is also available to hire as a professional meeting space.
Testimonials
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Far Logistics Liverpool
The course content was relevant, easy to follow and very well organised. Our training was interactive and we really enjoyed the roleplaying sessions. It helped improve our confidence in telephone conversations and what to say on the phone. Kate was very well organised, her delivery was positive and engaging throughout!
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Halso UK Fuels
The training course was interactive, organised and easy to follow. All the materials provided were easy to follow and very helpful, Kate was very knowledgeable about the topics covered. We loved the training day!
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Mel , Computer Disposal Experts
I really enjoyed discussing and sharing experiences with the rest of the group. I thought that the course was very organised and easy to follow and the training materials provided were very helpful. Kate was well prepared and the course was positive and engaging throughout the day!
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Michelle, Aldergate Business Services
Just wanted to say thank you for a brilliant course yesterday, I wasn’t sure how much of it would be relevant to me as I’m not in a sales orientated role, but actually I very much am as a small company! I came out of the course yesterday and got in touch with a lead who I’m now going to meet tomorrow, and I’ve just emailed the supplier of a client who said they’re having problems with their bookkeeping to offer support, so that’s another lead there. I’m also going to ring the company we spoke about to follow up on the email he never replied to!
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Just 1 Source & Supply
We enjoyed the interactive elements of the training course, the role play was really useful and Kate made the whole day engaging and beneficial! The training materials provided were helpful and organised and the course content was relevant to us